Future Generali

One of the most prominent Life Insurance brands in India was facing low approval ratings for its digital user journey, and Snipe came to the rescue.

The Insurance industry has seen a lot of new players and disruptors leading to higher expectation setting for digital experiences in the mind of an average customer. Future Generali saw an opportunity for their digital customer journey to be reimagined to be at par with new incumbents.

The Insurance industry has seen a lot of new players and disruptors leading to higher expectation setting for digital experiences in the mind of an average customer. Future Generali saw an opportunity for their digital customer journey to be reimagined to be at par with new incumbents.

Our solution

Snipe partnered with a global consulting firm to conduct a through user journey redesign along with a complete technical audit and benchmarking against the BFSI incumbents in India and Globally. With the CEO, CTO and CMOs alignment - Snipe built a roadmap to help Future Generali catapult itself into the future of digital consumer experiences.

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